What Is The Full Form Of FMCG?
Full Form Of FMCG Is Fast Moving Consumer Goods
Some Details About FMCG
FMCG stands for Fast Moving Consumer Goods, also known as Consumer Packed Goods (CPD). These goods refer to products that are quickly and usually non-durable. It is also known as Consumer Packaged Goods (CPG). Examples of FMCG products are common products using soft drinks, processed foods, cosmetics such as lip balm, eyeliner, deodorant, soap, toilet paper, face towels, shower caps, toilet soap, and over-the-counter drugs.
FMGC products have a shorter duration and are typically replaced or sold in a shorter period of time, usually within a few days, a few weeks, and a few months. Although profit margins in FMGC products are comparatively low, they are typically sold in large quantities, so the cumulative profit is good. The success of FMCG products depends to a large extent on brand equity, marketing, distribution network, and understanding of consumer behavior.
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